Shiny is best known for its tech and fashion websites, but we have one site that does’t really fit in either of those categories that is doing amazingly well.
Bridalwave is a wedding website which mixes recent wedding news with tutorials, how to’s and galleries of dresses. And in January is had its best month ever – with almost 400,000 people visiting the site.
Much of the recent growth has been down to the excellent articles by Andrea @andreapetrou on stuff like beach weddings and hairstyles for the big day. However it is clear that more people are planning weddings again and searching for wedding content. Maybe in some small way this says something about the state of the economy too. Weddings tend to be pretty expensive and perhaps in some small way Bridalwave’s growth illustrates a small, but significant upturn in comsumer confidence